Case Study

Atelier 17

A boutique hotel interior built around softness — pale timber, undyed textiles and northern light that changes the room hour by hour.

A boutique hotel interior built around softness — pale timber, undyed textiles and northern light that changes the room hour by hour.

Type

Hospitality

Location

Copenhagen, Denmark

Year

2025

Scope

Interior CGI & art direction

Atelier 17 — cover image

Notes

Notes

Softness, rendered

Hospitality imagery usually shouts. Atelier 17 asked for the opposite — rooms that feel slept-in, textiles with weight, light that arrives slowly. The set was art-directed like an editorial shoot, with each frame composed around a single material moment.


The final images were delivered as a full campaign set, from booking-page hero to detail crops for social.

Atelier 17 — image 01
Atelier 17 — image 02
Atelier 17 — image 03

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